I read today on ForSaleByOwner.com ‘s blog, that many consumers are mislead to believe there is some special law or policy which states they have to use an agent during the buying and selling process! Information used to be totally controlled by agents which lead people to believe they had to work with them.
About 4 years ago, an independent study by Real Trends revealed that only 50% of consumers were aware of the “for sale by owner” method of selling their home.
I imagine during the past 4 years awareness has improved considerably and homeowners understand they have the right to sell their own home if they chose. How anyone could miss all the FSBO signs now popping up is beyond me! 
Today in the world “home selling 2.0″, the internet gives you easy access to all the information you need to buy and sell property. The information is literally “at your finger tips”. It is easier than ever to do effective FSBO marketing online.
